The Dental Market US — Full Performance Dashboard

The Dental Market US — Performance Dashboard

TAO Digital Agency  |  Google Ads (Jun 2023–Mar 2026) + Meta Ads (Aug 2025–Mar 2026)

Goal: Blended Marketing Cost = 15% or below. Google data available in CAD and USD (1 CAD = 0.74 USD). Meta data in USD only.

Combined results — Google + Meta (USD) · Q1 2026

Best three-month stretch in account history across both channels

March sales (USD)
$122,268
Best month ever
March blended cost
12.4%
Goal: 15% or below ✓
March ROAS
10.1x
Combined channels
January blended cost
13.7%
$96,351 in sales
February blended cost
14.0%
$98,775 in sales
3 consecutive months below the 15% goal — for the first time since the account launched in June 2023. Every month in Q1 2026 hit the KPI. March 2026 is the strongest month on record across every metric: highest sales, lowest blended cost, highest ROAS.

Google Ads — full history (CAD) · Jun 2023 – Mar 2026

33 months of data showing the full optimization journey

Blended cost — start
33.0%
July 2023
Blended cost — now
12.96%
March 2026
ROAS — start
3.7x
July 2023
ROAS — now
9.6x
March 2026
Blended marketing cost — Google Ads (CAD)
Monthly % from launch to today. Goal 15%, tolerance 18%.
Blended cost % 15% goal 18% tolerance
Monthly sales (CAD) & ROAS — Google Ads
Revenue growth alongside return on ad spend
Sales (CAD) ROAS
Account was paused Nov 2023 – Mar 2024 (4 months).

Google Ads — USD equivalent · Jun 2023 – Mar 2026

Same data converted at 1 CAD = 0.74 USD for US-dollar reference

Best sales month (CA)
$135,571
March 2026
Best sales month (US)
$100,323
March 2026 · ×0.74
March blended cost
12.95%
Google only (USD view)
March ROAS
9.6x
Google only
Monthly sales (USD) & ROAS — Google Ads
CAD figures × 0.74 for USD equivalent
Sales (USD) ROAS

Meta Ads — USD · Aug 2025 – Mar 2026

Meta channel proposed by TAO Digital in July 2025. Now it's the highest-ROAS channel

Launch ROAS (Aug 2025)
3.0x
Learning phase
March 2026 ROAS
13.5x
Best channel on ROAS
March blended cost
9.7%
Well below 15% goal
March sales (USD)
$21,945
Growing fast
Meta Ads — monthly sales & blended cost (USD)
8 months from launch: learning phase → optimization → breakout
Sales (USD) Blended cost % 15% goal
Meta was proposed by TAO in July 2025. Once live, the channel needed 4 months to exit the learning phase. By December 2025 it hit 11.3% blended cost and 8.8x ROAS. By March 2026 it reached 13.5x ROAS — the best-performing channel in the account.